Why You Should Be Using Google+ in Your Business

google+,marketing campaigns with google+Google + has long been viewed by many as nothing more than a failed attempt at taking on Facebook. Failed attempt or not, there are some very powerful reasons why you should take Google+ seriously when it comes to your online marketing campaigns. When you use it right, it can be a powerful marketing tool for your business. Just how powerful? Well, consider some of the facts about Google+ and judge for yourself.

Who uses Google +

Information About Google+ Users

Other Facts

If those figures do not impress you, then you are missing out on a very valuable marketing resource for your business. If you can see the potential in using Google+, then you need to take action. However, like with any marketing tool, it’s not just a matter of slapping together a profile, putting up a post or two and hope for the best. There is a methodology to making your message seen by as many users as possible.

A good place to start is to understand some of the features Google+ has.

By sharing related videos, you can gain approximately 28% more engagement with people in your circles on Google+. One tip is that if you post on a Friday between 11am and 2pm, your posts are more likely to be read as there are more people on between those times.

To leverage Google+ for your marketing, it doesn’t take a great deal of effort. If you participate in the community, in no time at all you will notice an increase in the amount of relevant traffic being sent to your site from Google+.

Andrew Radics
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