News from the Lab

  • Thanks to my friends at the Yarra Valley Wine Growers Association for sending me this one from last Saturday’s Age.   Michael Leunig is an Australian cartoonist and philosopher known for drawing satirical cartoons on world issues and matters of human nature. His work in such cartoons as spanned from the 1970s til today, and he was declared an Australian Living Treasure in 1999. Notably, in recent years, his cartoons have taken a political stand, satirising
  • There seem to be some misconceptions about how Social Media can help promote brands and a person’s business in general. Having had some experience in the States where Social Media trends lead the rest of the globe, I can see how in the future, Australian companies are really going to benefit from using theses free online tools to market their business. (I’d particularly enjoy seeing the Australian Wine Industry fully embrace Social Media, cause it

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