Barbras Instagram Debut and The Streisand Effect

Some controversy was created by Barbra Streisand’s Instagram Debut. The problem was that it was simply too perfect for some people. Social Media is obviously a ‘fly on the wall’ sort of approach to content. Make your content great and make it compelling, but sculpted and glossy?

Hmmmm, we will leave it up to you to decide what’s best, based on who your friends and followers are – and what they expect from you.

In this video, Andrew Radics and Ian Hopkinson discuss Barbara’s Instagram Debut and The Streisand Effect.

 

Transcript:

Ian: The Streisand Effect of Barbra’s Instagram debut.

Andrew: However in this case in this case, unfortunately in this case it is the negative Streisand effect.

Ian: It is, isn’t it?

Andrew: It is a bit of an issue.

Ian: People put up some picturesque shall I say, photos on instagram. It is that sort of platform. However Barbra’s had a bit of a backlash, because she has gone a bit too far.

Andrew: Yes, she has, because Instagram is supposed to be spontaneous.

“This is what I was up to a minute ago”

Ian: It is supposed to be warm and fuzzy.

Andrew: Now, we really like Barbara. We’ve got nothing against Barbra.

Ian: We love Barbra, we’ve have named out pink flamingo after Barbra.

Hello Barbra if you are watching!

Andrew: Some of you might have read about this, a couple of days ago.

I guess it would have been her publicist, I don’t think Barbra would have come up with this. They decided to do a bit of a Barbra Streisand Instagram account. So they had a photo put up of Barbra, it’s a fairly decent photo of Barbra. But if you have a look at the photo if you haven’t already seen it?

Ian: Yes… There it is…

Andrew: It’s a great photo. However, the issue with it is… It’s fake! It is staged. Clearly not a natural “Hey, this is what I am doing this afternoon lounging around with my dog.”

Ian: Yes… But that really is Barbra though.

Andrew: It is but… She’s done up and she looks like she is going out to accept an award or something. And then the caption was… Which it fine; “Isn’t my Samantha just precious?” I guess that is the dog in the picture. And the backlash has been that people are a bit upset that it looks all staged and that is not the idea of Instagram.

Ian: No, it is not.

Andrew: For me, I think it is a very petty thing to get upset about something like this.

Ian: It just shows that people should have other things to do. A couple of the twitter comments are interesting, Just to set the scene here: preparations under way for Barbra’s second Instagram. And young Tony’s tweet here favourited 103 times (obviously very popular) shows a picture of a massive range of lighting equipment that is ready to be set up for her next photo. Thanks for that, Tony! We’ve got a whole lot of sort of gushy ones, obviously Barbra”s got a lot of fans out there. However Olivia says Barbra Streisand is on Instagram then if that is not enough reason to follow her then just go and bury your head in the sand. Olivia looks about fifteen or so probably does not know the history of Barbra Streisand. What else have we got here?

Do we have to keep looking at Barbra? You can see it on Twitter and Instagram if you want to have a gushy look at Barbra. Can we take this bloody thing down now?

Andrew: This is what Barbra does, she is adored by her fans.

Ian: It is stuck up there now!

Andrew: Mr Director, C’mon! (Andrew snapping his fingers) I think our director has a fascination with Barbra!

Ian: I think that is true, We might have to have a bit of a chat to him about that, we love Barbra but Geeee… Just one other comment I’ll read you. This is from Last Shadow, “Barbra Streisand joins Instagram, she really does not understand anything.” I don’t know if that means anything on Instagram of anything: “period”!

Andrew: That is a bit…

Ian: I am not going that far but I think this guy is a bit of a smart Alec.

Andrew: Well, Barbra is 73 years old.

Ian: 73!!!!?

Andrew: 73. But you know, I think it is great that she is getting into all of this online social media and Twitter, FaceBook and god knows what! However there are others that are just as old, and I am sure she would not get upset if we said that.

Ian: Just as old? Just as mature.

Andrew: Just as mature okey. I am not sure she is 73 but she is somewhere around that. She’s got the hang of social media and Twitter and somebody asks her, “What does she think of popstar Madonnas birthday?” And she tweeted back saying: “I went and got a colonic!” So that is what she thought Madonna’s birthday. The one I really like is Elizabeth Taylor when she was still alive. She found out that Lindsay Lohan was gonna play her in an autobiography about her life and in 2010 she tweeted, “No one is gonna play Elizabeth Taylor BUT Elizabeth Taylor.”

Ian: Yes…

Andrew: She’s got the principle of the whole social media thing right. And I think Barbra, as much as we love you, your publicist should have known better!! That is not what Instagram is for.

Ian: Yes, well you know, do some other casual photos around it as well. Maybe slap the camera on top of the dogs head. A little bit of a helmet shot, running after Barbra, while she is supposed to be taking a walk or something. You know just a bit of real life there. When she is down at McDonalds having a Big Mac.

Andrew: Or cooking in the kitchen.

Ian: Or being cooked for by the four chefs or whatever. Or waited on by six housekeepers.

Andrew: Or throwing her phone at one of the staff.

Ian: (Laughing Again) That was not Barbra doing that. That was some other New Zealand or Australian actor who we will not mention…

Andrew: Because she is not Barbra, and this is about Barbra.

Ian: There was a he that threw the phone.

Andrew: But there was also a she that did it; one of the supermodels.

Ian: This is a call to action! I can’t stand calls to action. However, comment below this video. Tell us anybody, at least that we know of, who has thrown a phone in their career and been famous for it. Maybe there is a bit of a Streisand effect factor there? Or not? Anyway, I am just really interested in people that throw phones. I have never thrown a phone. Not deliberately anyway…

Andrew: I am just a little bit confused as to why we are doing this video. It just dawned on me, of course, this is the reverse Barbra effect. Because what she was trying to do it get into the limelight in a sense. She wanted to be in it but she was trying too hard, and the reverse effect was that people hated it and it went viral in the sense that she got the reverse effect, not the effect she wanted to have. She wanted to say: “Look at my dog how beautiful she is!” Reverse effect!!

Ian: “Hashtag: tryhard”

Andrew: Barbra! Barbra..

Ian: “Hashtag: try hard.” Let’s get that trending! Thanks, Andrew! Fun as always! The Streisand Effect we will continue to do these videos even though probably don’t have a clue what they are about or understand why we are wasting our time rolling these out! But anyway, it’s been fun!

Andrew: You are still watching!

Ian: We are committed to getting Barbra for an interview at some stage. That is really what is behind all of this.

Andrew: Yeah, or to dominate the internet with the Streisand effect or to get an interview with Barbra herself.

Ian: And if we can’t get Barbra I will probably settle for an interview with her publicist. I will be asking her some very curly question and I might even throw a phone. But anyway, we will wait till we get to that. Thanks everyone!

Andrew: No, don’t throw the phone! Offer her one of our drinks!

Ian: Oh yes, that will be enough to scare her into an interview!

Andrew: That will probably have the same effect!

Ian: Do an interview with us or you have to drink or we’ll make you drink one of these.

Andrew: That is it!

Ian: Cheers everybody, speak to you soon!

Andrew: Bye!

Ian: Sorry, Barbra!

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